Shannon Anderson is the founder and a principal of Artisan Communications, a multimedia communications firm specializing in the development, production and promotion of informational, educational, and marketing projects.
She has 24 years experience in the advertising and public relations field, with a special focus on the healthcare industry. Ms. Anderson has worked with hospitals and other health care organizations to develop and deploy social marketing campaigns, and has provided strategic direction, media relations, health media forecasting and design and development for print, Web and broadcast media in California, Hawaii, Arkansas and New Mexico.
Prior to founding Artisan Communications, Ms. Anderson was a co-owner of a four-color printing business in Kailua-Kona, Hawaii, and worked as the manager of a pre-production service bureau. She grew up in the food service industry, managing a specialty restaurant/bake shop in Hot Springs, Arkansas.
Larry Martin is a principal in Artisan Communications, with broad experience in private- and public-sector marketing communications and project management.
In the 1970s he led downtown renovation projects in Hot Springs, Arkansas, and Petaluma, California.
In the 1980s he managed the development of resort residential communities on the Gulf Coast and consulted in proposal writing and real estate market economics.
In the 1990s he built the Enterprise Center in Farmington, New Mexico, and spearheaded the development of an optical fiber telecommunications backbone through the Four Corners.
In the 2000s, he managed corporate communications and business development for an Arkansas health care organization.
He sails a Com-Pac Eclipse and camp-cruises in a trailerable trimaran, and, as if to prove that his primary skill is reinventing himself, he is currently learning to fly.